Above all partners with Starwood, giving resort points for rides

FILE - In this Feb. 10, 2015, file photo, Anthony Khoury, head of Middle East and Africa expansions for Uber, demonstrates the mobile application at a press event to celebrate the official launch of the car-hailing service in Cairo. Uber passengers can now earn one Starwood rewards point for each dollar they spend on a ride in a car found through the Uber app, the San Francisco-based company said Wednesday, Feb. 25, 2015. (AP Photo/Mosa'ab Elshamy, File)

FILE – In this particular Feb. 10, 2015, file picture, Anthony Khoury, head of Center East and Africa expansions pertaining to Uber, demonstrates the mobile software at a press event to enjoy the official launch of the car-hailing company in Cairo. Uber passengers can now earn one Starwood rewards point for each dollar they spend on a ride in a car found through the Uber app, the San Francisco-based company said Wednesday, Feb. 25, 2015. (AP Photo/Mosa’ab Elshamy, File)


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FILE - In this Feb. 10, 2015, file photo, Anthony Khoury, head of Middle East and Africa expansions for Uber, demonstrates the mobile application at a press event to celebrate the official launch of the car-hailing service in Cairo. Uber passengers can now earn one Starwood rewards point for each dollar they spend on a ride in a car found through the Uber app, the San Francisco-based company said Wednesday, Feb. 25, 2015. (AP Photo/Mosa'ab Elshamy, File)

FILE – In this particular Feb. 10, 2015, file picture, Anthony Khoury, head of Center East and Africa expansions pertaining to Uber, demonstrates the mobile software at a press event to enjoy the official launch of the car-hailing company in Cairo. Uber passengers can now earn one Starwood rewards point for each dollar they spend on a ride in a car found through the Uber app, the San Francisco-based company said Wednesday, Feb. 25, 2015. (AP Photo/Mosa’ab Elshamy, File)

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